It looks like the Post Office is going to cut Saturday delivery to save money. It’s a novel idea: cut costs to balance your budget. No wonder it’s causing so much confusion in D.C. But regardless of the politics or whether it’s even legal for them to do this, I think the Post Office is missing some big opportunities.
What is the biggest asset of the USPS? They employ a workforce that touches almost every household in the country 6 out of every 7 days. How many dotcoms have we watched fail because their service couldn’t handle the costs of a workforce like that? Maybe they really have to cut Saturday delivery to save money, but what else could they be doing to make more money instead of just delivering mail?
Imagine if you could pay a USPS worker to knock on the door of your elderly relative every day and report back to you if nobody answers the door. Or what if you could pay a USPS worker to clean any packages or fliers off your doorstep when you’re on vacation?
It seems that the volume of mail is going to keep declining. Are they just going to keep cutting days of service? Or will they make use of their army of employees to broaden their horizons and change their business model?